{"id":2951,"date":"2024-11-11T12:56:15","date_gmt":"2024-11-11T11:56:15","guid":{"rendered":"http:\/\/wp2024.text-matters.de\/home\/"},"modified":"2026-03-06T09:19:48","modified_gmt":"2026-03-06T08:19:48","slug":"home","status":"publish","type":"page","link":"https:\/\/text-matters.de\/en\/","title":{"rendered":"Home"},"content":{"rendered":"\n
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German copywriting and translation for the IT industry<\/h1><\/div>

Educate, build trust, and sell more with copy and content as excellent as your offering. Our strong background in IT means we understand your product and German target audience. We\u2019ll deliver the results you need, from \u201cI get it\u201d to \u201cSounds good\u201d to \u201cSold!\u201d<\/p>

That’s What I Want<\/span><\/a><\/div><\/div><\/div>\n<\/div>\n\n\n\n
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>6,000<\/h1>

projects\nsince 2003<\/p><\/div>\n<\/div>\n\n\n\n

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Outshine your competition with first-class writing<\/h2>
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Good copy gives you a competitive edge. Why? Because most IT companies don\u2019t have it.<\/p><\/div>

While most of them are aware that text can have a huge impact if it conveys their core message and addresses their customers\u2019 pain points, many marketing departments lack the time or resources to produce excellent content.

That\u2019s why most IT marketing is in a sad state, full of clich\u00e9s, buzzwords, convoluted sentences, and lists of abstract features.

The bad news:<\/strong> People don\u2019t like reading boring, complicated copy. And copy that doesn\u2019t get read won\u2019t convince anyone to click \u201cBuy\u201d.

The good news:<\/strong> Given this situation, it\u2019s surprisingly easy to stand out from your competitors.

How do you convince prospects who need a lot of trust and understanding before they buy? With copy they\u2019ll enjoy reading.

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Tell me how that works<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Happy customers<\/h2>
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Thanks for catching all those issues!\u200b [\u2026] Your translations are my personal highlights\u00a0these days \ud83d\ude42\u00a0[\u2026] I love how everything went so smoothly. [\u2026] Thank you so much for your great work. It\u2019s so nice to receive translations that can be used just as they are, with no need to change anything. I hope we\u2019ll book you for more jobs in the future!

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Karin Osse <\/span>Proofreader and translator, Skaylink<\/span><\/div><\/div><\/div><\/div><\/div>
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Working with Anja was easy and professional, and she communicated very efficiently. She dove deep into my requirements and goals and found the perfect words for my ideas. The copy is clear, engaging, and tailored to my specific audience. I highly recommend Anja as a copywriter, and I\u2019m looking forward to working with her on new projects.<\/div>
Pascal Plaga <\/span>Owner, Peak Data<\/span><\/div><\/div><\/div><\/div><\/div>
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Petra Hucke and Anja Neudert have been supporting our marketing department with translations regularly since 2019. From time to time they also do copywriting and terminology work. We appreciate their reliability, responsiveness \u2013 and of course how they transform our blog posts, landing pages, visuals, and white papers into natural-sounding German copy and content. We\u2019re looking forward to continuing our partnership with Text Matters.<\/div>
Bianca Arwers<\/span>Field Marketing Manager DACH, Iron Mountain<\/span><\/div><\/div><\/div><\/div><\/div>
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We\u2019ve been working with Text Matters for over 3 years. If described in quantitative terms, that\u2019s: hundreds of thousands of words, three dozens of successful product releases, two generations of project managers =) and literally zero issues. Can\u2019t even tell you how much it means to be ever-confident in the quality of localized content. This is just the single best thing in our line of work.<\/div>
Anastasia K.<\/span>Local Content Specialist at a software company specialized in backup, recovery and virtualization<\/span><\/div><\/div><\/div><\/div><\/div>
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Anja has been a linguist for my company, Subway, for several years. She consistently produces high quality work and has a dedicated work ethic. Often Subway terminology is convoluted and confusing, but Anja makes sure to check on context and meaning to ensure the highest quality work. She even finds mistakes in the source language that we’re able to fix before the content is released. Her attention to detail and quality is exceptional and I would recommend Anja for any position or job where high quality translations are required.<\/div>
Carrie Livermore Fischer<\/span>Manager of Globalization Services, Subway<\/span><\/div><\/div><\/div><\/div><\/div>
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Anja manages to say more with fewer words. Her texts are accurately phrased and easy to understand. With her keen eye, she captures every detail and at the same time recognizes inconsistencies in the big picture. Working with Anja couldn\u2019t be more pleasant \u2013 she is reliable, thorough and fast and delivers high-quality work.<\/div>
Nina Wagner<\/span>Co-founder, MindBytes GmbH<\/span><\/div><\/div><\/div><\/div><\/div>
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We are very, very happy with your translation. You really immersed yourself in the subject and came up with great, creative suggestions that show excellent linguistic intuition.<\/div>
Sarah Fluchs<\/span>CTO, admeritia GmbH<\/span><\/div><\/div><\/div><\/div><\/div>
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I\u2019m glad that I can always count on Anja and her colleague. With their solid IT knowledge and language skills, they fine-tune our descriptions with a keen eye on the needs of our customers. I very much appreciate their straightforward, flexible and quick way of working.<\/div>
Jana Eull<\/span>Director Marketing & Communications, Northwave Cyber Security<\/span><\/div><\/div><\/div><\/div><\/div>
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For over a year now, Petra has been a trusted partner for our German localization needs, covering everything from helpsheets to marketing assets. Her extensive experience in the field, combined with her strong background in Software Localization, has proven to be a significant asset for our team. Beyond her core responsibilities, Petra has also provided valuable support on broader initiatives such as Style Guide refinement and Terminology enhancements. Her work consistently meets our high standards. Petra complements her linguistic skills with outstanding responsiveness. Her clear and proactive communication style makes every collaboration pleasant.<\/div>
Emilie Plantin<\/span>Senior Localization Specialist, Lucca Software<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n
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Read more<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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Our services<\/h2>
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Translation<\/strong>\u200b<\/h3><\/div>

We translate informational content from English and French into German \u2013 using the correct technical terms, adapting it to the German culture and making sure no one would guess that the result is a translation.

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Read more<\/span><\/path><\/svg><\/a><\/div><\/div><\/div><\/div>\n\n\n\n
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Transcreation<\/strong><\/h3><\/div>

For marketing and sales material, we combine our translation and copywriting skills to produce new original German copy and content that is fine-tuned to what the German market will respond to.

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Read More<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n\n\n\n
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Copywriting<\/strong><\/h3><\/div>

From glossary entries to landing pages, from technical documents to advertising: You tell us what you need written, and we\u2019ll write it. Also available with SEO-cherry on top.\u200b

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Read more<\/span><\/path><\/svg><\/a><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n
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Need something else? We also offer proofreading\/editing, SEO, subtitling, and language consulting.

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Take Me to SEO and more<\/span><\/a><\/div><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
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Our core expertise<\/h2><\/div>
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For over 20 years we\u2019ve been focusing on IT content in a variety of subareas. Including two that are particularly close to our hearts:<\/p><\/div><\/div>\n<\/div>\n\n\n\n

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Cybersecurity<\/strong><\/h5><\/div>

Backup & recovery\nAwareness\nIncident response\nPentesting\nCloud security\nSecurity operations\nBusiness continuity management<\/p><\/div><\/div>\n\n\n\n

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Records & information management<\/strong><\/h5><\/div>

Digital transformation\nClassification\nBusiness intelligence\/analytics\nArchival & storage\nDocument management\nGovernance\nData protection<\/p><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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There are also some adjacent topics that we love working on when they come up:<\/p><\/div><\/div>\n<\/div>\n\n\n\n

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ESG (Environmental, Social and Governance)<\/strong><\/h5><\/div>

Corporate social responsibility\nDEI (Diversity, Equity, Inclusion)\nEnvironment\nNet zero\nSustainability<\/p><\/div><\/div>\n\n\n\n

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Leadership, training and development<\/strong><\/h5><\/div>

Leadership skills\nManagement techniques\nTeam building and management\nEmployee experience\nSoft skills<\/p><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

Fundamentals that go (almost) without saying<\/h2>
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Qualified<\/strong><\/h3><\/div>

With degrees in translation, broad IT knowledge, copywriting training, and cybersecurity certification, we know exactly what we are capable of \u2013 and what we can\u2019t do. We only accept jobs that match our expertise and that we can comfortably complete within the required timeframe.<\/p><\/div><\/div><\/div>\n\n\n\n

Reliable<\/strong><\/h3><\/div>

We\u2019ve never missed a deadline in 20+ years. Sounds unrealistic? It\u2019s not. As a team of two, we can cover for each other when one gets sick; we schedule all projects with sufficient buffer; and if something unexpected does happen, we\u2019ll notify you immediately.<\/p><\/div><\/div><\/div>\n\n\n\n

Responsive<\/strong><\/h3><\/div>

It\u2019s urgent, isn\u2019t it?\nWe know you can\u2019t afford to wait two days for providers to respond to your request. That\u2019s why we always reply as soon as possible, both to your first inquiry and during the course of our projects, using your preferred communication methods.<\/p><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

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Sounds good?\u200b<\/h2><\/div>
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Then let\u2019s talk.\nEmail, LinkedIn, free video call \u2013 pick whatever you like best! We look forward to hearing from you.<\/p><\/div><\/div>\n\n\n\n

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Send an email<\/div><\/a><\/div><\/div>\n\n\n\n
Schedule A call<\/div><\/a><\/div><\/div>\n\n\n\n
Check Out LinkedIn First<\/div><\/a><\/div><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n
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\"Eine<\/figure><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

>6,000 projects since 2003 Happy customers Our services Fundamentals that go (almost) without saying<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"plain-container","ast-site-content-layout":"normal-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2951","page","type-page","status-publish","hentry"],"yoast_head":"\nGerman copywriting and translation for the IT industry<\/title>\n<meta name=\"description\" content=\"Build trust, educate & sell \u2013 with accurate, compelling IT content that search engines love. 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